Alkemy: signed agreement with Metrika Sgr for the digital development of its industrial companies

Milan, March 6, 2023 – Alkemy SpA & Metrika SGR SpA announce their agreement that involves Alkemy as a strategic partner for the digital development of the industrial companies in the SGR’s portfolio.

The agreement renews Metrika’s confidence in Alkemy, which had already supported the Fund in an operation through the dedicated private equity structure, confirming itself as a high-quality partner both in terms of strategic consulting and business, and in the area of digital services.

Thanks to this new agreement, the industrial companies in Metrika’s portfolio will be able to take advantage of Alkemy’s digitalization services with the aim of developing the full digital potential both on the front-end elements (customer engagement and conversion methods) and on the back-end elements (management and streamlining of internal processes).

In particular, regarding front-end activities, Alkemy can provide support in analyzing the digital positioning and overall maturity level of the company, identifying and exploiting usable levers and the best strategies to achieve full digital potential. For back-end activities, Alkemy will analyze all internal processes to identify possible points of improvement in operational and/or commercial effectiveness, identifying and systematizing distinctive capabilities and unique features of the company to ensure the desired growth and overall improvement of operational and/or commercial effectiveness and efficiency.

“We are pleased that a player like Metrika has renewed its trust in us, giving us the opportunity to extend our collaboration,” commented Duccio Vitali, CEO of Alkemy. “Being able to support the portfolio companies means actively contributing to their growth by analyzing them from the inside, improving processes and market approach through all digital levers. Digitizing the business means creating value in the long term both within the company and for the fund’s shareholders.”

“Metrika is strongly committed to advancing the sustainability theme and, more generally, the improvement and measurability of all ESG aspects of present and future industrial companies in its portfolio,” commented Marco Giuseppini, CEO of Metrika, “we strongly believe that the development of the full digital potential of these companies is increasingly deemed as a critical success factor. This is why we consider fundamental to be able to rely on the support of a player like Alkemy.” “We have already found that even industrial companies in Metrika’s portfolio,” commented Nicola Pietralunga, Managing Partner of Metrika, “when they seize the opportunities arising from digital to improve their competitive positioning both in Italy and abroad, present double-digit growth rates both in revenues and margins.”